Prospecting
Prospecting is a critical component of our sales strategy. In addition to the growth and maintenance of existing accounts, we are always seeking new opportunities for growth.
Each representative dedicates a significant amount of time to prospecting as part of their sales and territory management plan. We utilize a number of methods to generate quality sales leads for our prospecting activity. Leads are generated from inbound calls to our clients and office, trade show contacts, web based searches, referrals from existing customers, industry publications, membership directories and phone listings. Each lead is documented with our administrative staff to ensure appropriate exploration and follow-up. Leads are tracked from generation to completion and entered into a database for future reference. We strive to convert all quality leads into long term sales.