Thor’s Lightning Retains Marketing, Sales Services of R&R Marketing Consultants

KANSAS CITY, MO (April 16, 2024) – Thor’s Lightning, manufacturer of air compressors and air accessories, announced today a new partnership with R&R Marketing Consultants Inc. (RRMCI) that will see the two brands work together in a number of national marketing and sales initiatives in the automotive aftermarket.

“We are very excited to be partnering with such off-road visionaries as Thor’s Lightning,” said Chuck Lenhart, COO, RRMCI. “Thor’s common-sense approach to producing products that do the hard work in the off-road space is a perfect fit for the RRMCI team. We look forward to bringing this brand to the top of the automotive aftermarket space with the support of wholesale distribution and effective marketing to consumers.”

Thor’s Lightning, a leader in 12v air compressors and related accessories will work the RRMCI team throughout North America. Their portable air compressors are tailored for off-road vehicles, inflatables and various adventure sports. Enthusiasts themselves, they have combined portability with power ensuring you do not have to sacrifice performance over convenience. No matter the territory, Thor’s Lighting promises dependable air-up and air-down systems for any adventure.

“At Thor’s Lightning, we believe in the principles of transparency, honesty, and quality,” stated Elias Brown, Owner, Thor’s Lightning. “We conduct our business in alignment with those principles, and we are excited to partner with R&R Marketing because of their reputation and ability to serve our retailer and distributor customer base. We look forward to a long-term relationship with the team at R&R!”

With this new partnership, Thor’s Lightning joins a list of premier automotive aftermarket brands represented by R&R Marketing Consultants Inc. The Kansas City-based firm provides a variety of business services, including prospecting, market strategy & planning, sales calls and pipeline inventory management.

R&R Marketing is proud to partner with Pelican in nationwide promotions

KANSAS CITY, MO (December 5, 2023) – In 1976 out of a garage in Torrance, California Dave Parker designed a safety tool for scuba divers to mark their location on the water’s surface, this tool was dubbed the “Pelican Float.” The scuba enthusiast decided it was time to expand on his vision and manufacturer first-aid kits that were rugged, durable, and kept the contents of the case dry and dust free. Today, Pelican, has chosen R&R Marketing Consultants, Inc. (RRMCI) to promote their products across North America.

“We are very pleased to be partnering with an amazing global brand like Pelican,” stated Chuck Lenhart, COO, RRMCI. “Pelican has set the standard in protecting your most valuable items while in transport or storage. We look forward to helping them grow the cargo management segment and further develop world class products.”

Pelican is a global enterprise with six manufacturing facilities, 23 international sales offices, multiple advanced case centers, network stations and service centers around the world. Pelican believes it is their customers who have built their brand. They take pride in knowing the most valuable thing you put into a Pelican product is trust and if it is made by Pelican it is built to protect. RRMCI will market Pelican cases, coolers and more.

“Pelican Products is pleased to announce our partnership with R&R Marketing Consultants, Inc.,” said Michael Tessman, Vice President of Commercial-Government Sales for Pelican Products U.S. Division. “We’re excited to leverage the expertise of a proven partner as we advance our presence in the automotive accessory market.”

Pelican is now one of many companies RRMCI helps sell and market their products and services to aftermarket consumers and retailers throughout North America.

R&R Marketing is proud to partner with Pelican Hydration in nationwide promotions

KANSAS CITY, MO (November 28, 2023) – Pelican Hydration, a leading manufacturer of next generation drinkware will now work with R&R Marketing Consultants, Inc. (RRMCI) to promote its products across North America. RRMCI will have sales and marketing representation of Pelican Hydration in the automotive segment including wholesale, retailers, eCommerce, recreational vehicles and marine.

“We couldn’t be more excited about this new partnership with Pelican Hydration,” stated Chuck Lenhart, COO, RRMCI. “Pelican once again sets the standard in providing the highest quality products to businesses and consumers around the globe. RRMCI is ready to get to work and take this product line to the straight to the top!”

Pelican Hydration first launched their line of drinkware in September of 2023. Their product lineup includes tumblers and mugs from 18 to 40-ounce capacity and are available in 58 color options. RRMCI will promote the Pelican Cascade™, the Pelican Ridge™, The Pelican Pacific™, the Pelican Traveler™, and the Pelican Porter™. Pelican’s drinkware is rated at 7 plus hours for hot and 24 plus hours for cold temperature retention. Their products are made with a heavy-duty recycled stainless steel, sweat-free powder coat, are car cup holder friendly and are top rack dishwasher safe.

“We are thrilled to announce our partnership with R&R Marketing Consultants. Their outstanding industry experience, expertise, and commitment to service are truly exceptional,” stated Kellie Claudio, VP of New Business Development. “The values of dedication and commitment that form the core of their approach align seamlessly with those of Personalization's Inc, DBA HydrationHub USA. We look forward to a fruitful collaboration that leverages our shared principles and strengths.”

Pelican Hydration is now one of many companies RRMCI helps sell and market their products and services to aftermarket consumers and retailers throughout North America.

Blaupunkt Retains Marketing, Sales Services of R&R Marketing Consultants

KANSAS CITY, MO (October 24, 2023) –Blaupunkt, manufacturer of premium eBikes and car radios, announced today a new partnership with R&R Marketing Consultants Inc. (RRMCI). RRMCI will work with Blaupunkt and their eBike products in several marketing and sales initiatives throughout North America.

“RRMCI prides ourselves on partnering with the best brands and frankly it doesn’t get much better than Blaupunkt. To be working side by side with a company of this heritage is an honor and we won’t take this opportunity for granted,” said Chuck Lenhart, COO, RRMCI. “Blaupunkt is known for its innovation and its dedication to producing high quality products. The e-Mobility bike market is just one more example of Blaupunkts ability to push the boundaries of excellence.”

In 1924 a company first founded as “Ideal” in Berlin, Germany was at the forefront of manufacturing radios. As they produced and tested radios, they were marked with a blue dot for quality assurance. The blue dot had become a symbol of outstanding quality and customers were simply asking for the “bluepoint” which in German means “Blaupunkt”. For just under a century, Blaupunkt has been manufacturing car radios and navigation technology. In 2020 Blaupunkt introduced the eBike to their line of products.

"As a brand synonymous with quality, innovation, and trust for over a century, we are delighted to announce our collaboration with R&R Marketing Consultants Inc., a distinguished agency boasting 45 years of experience. In choosing our partners, we couldn't have made a better choice," remarked Brian Tedesco, President of Blaupunkt Americas. "We've fused our century-old heritage of excellence in car audio with the future of e-Mobility, ensuring that our customers can savor the best of both worlds."

With this new partnership, Blaupunkt and their eBikes joins a list of premier manufacturers and products represented by R&R Marketing Consultants Inc. The Kansas City-based firm provides a variety of business services, including prospecting, market strategy and planning, sales calls and pipeline inventory management.

PowerStop Retains Marketing and Sales Services from R&R Marketing Consultants Inc.

KANSAS CITY, MO (September 19, 2023) – PowerStop, manufacturer of top-quality performance brakes, announced today a new partnership with R&R Marketing Consultants Inc. (RRMCI). RRMCI will work with PowerStop in several marketing and sales initiatives in the automotive aftermarket. RRMCI will represent PowerStop throughout the United States and Canada.

“The R&R Marketing Consultants Team couldn’t be more excited about partnering with a powerhouse brand like PowerStop,” said Chuck Lenhart, COO, RRMCI. “R&R prides itself on our long-term partnerships with the most premier brands in the industry and PowerStop is another perfect fit. If anyone knows brakes and performance, its R&R Marketing so why just stop, when we can PowerStop!”

PowerStop is a premium manufacturer of quality brake upgrades whose goal is to provide every driver and vehicle on the road with their upgrade brake kits. They believe brake upgrades are not only for high performance vehicles, but for the everyday driver – sedan, suv, pickup, minivan or sports car. PowerStop works at making sure their products are a direct bolt-on replacement from the original brakes, making it easier for the consumer to upgrade their vehicle. Their popular break kits feature brake pads with a carbon-fiber ceramic formula, providing a low-dust, noise-free, fantastic breaking experience.

“PowerStop is very pleased to announce our partnership with R&R Marketing Consultants Inc.,” said Todd Friedt, Vice President of Performance, PowerStop. “As an award-winning agency with international coverage and almost 45 years of relationship building, we look forward to collaborating with the RRMCI Team to further expand our Performance Kit store presence throughout North America.”

With this new partnership, PowerStop joins a list of premier automotive aftermarket manufacturers represented by R&R Marketing Consultants Inc. The Kansas City-based firm provides a variety of business services, including prospecting, market strategy and planning, sales calls and pipeline inventory management.

RRMCI to Represent Northwest Seat Covers throughout the United States

KANSAS CITY, MO (August 15, 2023) – Northwest Seat Covers, the number one manufacturer of custom-fit seat covers will now work with R&R Marketing Consultants Inc. (RRMCI) for sales and marketing representation, the firm announced today. RRMCI will represent Northwest Seat Covers throughout the United States.

“We are extremely excited to partner with the aftermarket industries best custom-fit seat cover company, Northwest Seat Covers,” said Chuck Lenhart, COO, RRMCI. “Northwest Seat Covers commitment to product excellence is second to none and we couldn’t be more pleased to help take their story and first-class product line to the US retail market.”

Northwest Seat Covers operates a full cut and sew manufacturing facility in Vancouver, British Columbia. They originally started producing custom-fit seat covers for cars, trucks, Jeeps and SUVs in 1997, with a focus on automotive quality fabrics. Over the years, Northwest Seat Covers has become an innovation leader with fabric technology by partnering with companies like CORDURA®. They offer a range of seat covers dating from 1967 to the most current models, with about 50 fabrics to choose from. Over the years, their product line has expanded to include - Universal front seat covers, Protective rear covers for dogs, Universal automotive lumbar support systems and a tactical multi-bag storage system for trucks and SUVs.  

“Northwest Seat Covers is very pleased to announce our partnership with R&R Marketing Consultants Inc.,” said Steven Koyama, President and Co-Founder, Northwest Seat Covers. “As an award-winning agency with international coverage and almost 45 years of relationship building, we look forward to collaborating with the RRMCI team to further expand our WD and accessory store presence throughout North America.”

Northwest Seat Covers is the latest brand to retain the sales and marketing services of R&R Marketing Consultants Inc. The Kansas City-based firm has earned six SEMA Representative of the Year Awards for their work in the automotive aftermarket. For more information on Northwest Seat Covers or to become a dealer, visit nwseatcovers.com.

RRMCI to Represent Midland Radio Corporation Through North American Marketing and Sales Promotions

KANSAS CITY, MO (July 11, 2023) – Midland Radio Corporation, a leading manufacturer of two-way radios and weather radio technology will now work with R&R Marketing Consultants Inc. (RRMCI) for North American sales and marketing representation, the firm announced today. RRMCI will represent Midland Radio’s entire product line-up including two-way radios, CB radios, weather radios and accessories.

“We couldn’t be more excited to partner with an industry leader like Midland Radio,” said Chuck Lenhart, COO, RRMCI. “Their extreme focus on producing the very best product in the space is a perfect fit within the RRMCI family of clients. The off roading, overlanding, over-the-road trucking and fleet segments demand the very best in communication units and Midland Radio is second to none here.”

Headquartered in Kansas City, Missouri, Midland Radio is known as the first CB radio manufacturer in the United States. Midland has been the leading supplier in CB, FRS, GMRS, weather alert and emergency radio technology since established in 1959. Their brand focuses on quality, value, reliability and innovation. Midland Radio’s dedication to these principals has made them well-known amongst the off-road, agriculture, camping, RV, fish and hunt, ski and snowboard, business and emergency preparation community. Midland Radio provides Reliable Communication for Every Adventure.

“Midland Radio is excited about the opportunity to work with R&R and their great team members,” stated Sam Warren, Midland Radio. “We look forward to growing our presence with their excellent customer base.”

 Midland Radio is the latest company to sign on with R&R Marketing Consultants Inc, a marketing and sales firm specializing in the automotive, powersports and marine aftermarkets. The Kansas City-based firm provides a variety of business services, including prospecting, market strategy & planning, sales calls and pipeline inventory management.

R&R Marketing Welcomes Jason Sakurai as Sales and Marketing Representative

KANSAS CITY, MO (May 2, 2023) – R&R Marketing Consultants, Inc., a leader in professional sales and marketing representation in the automotive aftermarket, is pleased to announce the recent hire of Jason Sakurai. Sakurai will join the RRMCI Sales and Marketing Team in the Pacific Northwest and Canada.

Whether it is social media or editorial content, advertising or an immersive experience, Jason is in the business of transforming brands. As a sales and marketing professional with 20 years of experience, this has also included many lifestyle brands, such as Alpine Electronics, Team Dynamics, Vans footwear, No Fear Action Sports Gear and more. The 2019 SEMA Truck & Off-Road Alliance Influencer of the Year, he continues to participate in the industry that has fueled his lifelong passion for automotive culture.

“We are very pleased to add an industry veteran like Jason Sakurai to the RRMCI team. Jason’s experience across multiple sales and marketing platforms will help RRMCI immediately grow sales and services for our clients and customers,” said Chuck Lenhart, COO, RRMCI. “He brings many years of experience and knowledge to the table and we can’t wait to dig in with Jason."

“I've long admired the rep side of the business, and what they do for companies and brands in the industry,” said Sakurai, RRMCI. “It was a surprise when I was recruited by R&R Marketing, and a pleasure to work with a team of like-minded professionals.”

Sakurai joins RRMCI’s roster of over 15 employees, including executives, consultants, sales and marketing representatives and eCommerce specialists. The Kansas City, Missouri-based firm provides sales and marketing services for automotive aftermarket brands with a service area covering North America. The RRMCI team has received numerous industry awards for their work, including six SEMA Representative of the Year Awards.

R&R Marketing Welcomes Jared Holodick as E-Commerce Business Analyst

KANSAS CITY, MO (July 26, 2022) – R&R Marketing Consultants, Inc., a leader in professional sales and marketing representation in the automotive aftermarket, is pleased to announce the recent hire of Jared Holodick as E-Commerce Business Analyst. Holodick will join the RRMCI Technology Team.

Holodick’s interest in the industry started at an early age through frequent trips to local dealerships with his grandfather to collect brochures of all the latest models. Jared began working in the automotive industry in the early 2000s installing engine, suspension and safety equipment at RedShift Motorsports in Northeastern Pennsylvania. Since then, Jared has worked in both the technical and the business sides of the industry. Holodick’s experiences range from installing navigation and remote start systems at Circuit City, to freelance copywriting and editing automotive articles for a content marketing company, and, most recently, serving as part of the eCommerce data team at Jack Williams Tire and Auto Addictions.

“We are excited to welcome Jared to the R&R Marketing Consultants Team,” said Steve Prchal, Director of eCommerce, RRMCI. “Jared’s experience in eCommerce merchandising as well as content creation and copywriting will help move the R&R Data Team to the next level."

“It's a huge privilege to be joining the team at RRMCI,” said Holodick, RRMCI. “I'm excited to apply my experience and play a part in their continuing success.”

Holodick joins RRMCI’s roster of over 15 employees, including executives, consultants, sales and marketing representatives and specialists. The Kansas City, Missouri-based firm provides sales and marketing services for automotive aftermarket brands with a service area covering North America. The RRMCI team has received numerous industry awards for their work, including six SEMA Representative of the Year Awards.

Advanced Accessory Concepts Retains Marketing, Sales Services of R&R Marketing Consultants for Premium Motorsports Brands

KANSAS CITY, MO (July 21, 2022) – Advanced Accessory Concepts (AAC), manufacturer of premium motorsports brands, announced today a new partnership with R&R Marketing Consultants Inc. (RRMCI). RRMCI will work with AAC and their Trigger Wireless Accessory Control Systems, AFN 4x4, Allied Expedition and Allied Powersports brands in several marketing and sales initiatives in the automotive aftermarket.

“AAC is continually bringing new, state of the art products into the automotive and powersports segments and R&R is pleased to be part of that process going forward,” said Chuck Lenhart, COO, RRMCI. “Together, we have put a strategic business plan in place to grow sales of the AAC brands throughout the North American region. We could not be more excited to be a part of the AAC team!”

With over 50+ years of experience in design, development and cost-effective manufacturing, AAC strives to improve and enhance your personal experience and overall vehicle performance across all brands. AAC’s focus is customer service, their dedication to perform beyond consumers expectations in both fit and finish results in high-quality accessories for all enthusiasts. AAC’s brands are designed with American ingenuity and product integrity in mind. The privately owned company offers products such as wireless controlled power accessories from Trigger, bumpers, side steps and skid-plates from AFN 4x4, overland gear and body armor from Allied Expedition and rock sliders from Allied Powersports.

"Advanced accessory Concepts is excited about the future with R&R Marketing," stated AAC Vice President of Sales and Marketing, Rory Connell. “With the constantly changing sales landscape we are faced with today as manufacturers we have seen how they have adapted and adopted to this landscape. I am confident our Trigger controller, AFN 4x4 and Allied products are in good hands.”

With this new partnership, AAC and their brands joins a list of premier automotive aftermarket manufacturers represented by R&R Marketing Consultants Inc. The Kansas City-based firm provides a variety of business services, including prospecting, market strategy and planning, sales calls and pipeline inventory management.