KANSAS CITY, MO (July 11, 2023) – Midland Radio Corporation, a leading manufacturer of two-way radios and weather radio technology will now work with R&R Marketing Consultants Inc. (RRMCI) for North American sales and marketing representation, the firm announced today. RRMCI will represent Midland Radio’s entire product line-up including two-way radios, CB radios, weather radios and accessories.
“We couldn’t be more excited to partner with an industry leader like Midland Radio,” said Chuck Lenhart, COO, RRMCI. “Their extreme focus on producing the very best product in the space is a perfect fit within the RRMCI family of clients. The off roading, overlanding, over-the-road trucking and fleet segments demand the very best in communication units and Midland Radio is second to none here.”
Headquartered in Kansas City, Missouri, Midland Radio is known as the first CB radio manufacturer in the United States. Midland has been the leading supplier in CB, FRS, GMRS, weather alert and emergency radio technology since established in 1959. Their brand focuses on quality, value, reliability and innovation. Midland Radio’s dedication to these principals has made them well-known amongst the off-road, agriculture, camping, RV, fish and hunt, ski and snowboard, business and emergency preparation community. Midland Radio provides Reliable Communication for Every Adventure.
“Midland Radio is excited about the opportunity to work with R&R and their great team members,” stated Sam Warren, Midland Radio. “We look forward to growing our presence with their excellent customer base.”
Midland Radio is the latest company to sign on with R&R Marketing Consultants Inc, a marketing and sales firm specializing in the automotive, powersports and marine aftermarkets. The Kansas City-based firm provides a variety of business services, including prospecting, market strategy & planning, sales calls and pipeline inventory management.