R&R Marketing Welcomes Jeremy Gordon as Sales and Marketing Representative

KANSAS CITY, MO (July 12, 2022) – R&R Marketing Consultants, Inc., a leader in professional sales and marketing representation in the automotive aftermarket, is pleased to announce the recent hire of Jeremy Gordon as Sales and Marketing Representative. Gordon will join the RRMCI Northeast Sales Team.

­Growing up in a house of motorheads, it was only natural that Jeremy would follow suit. Immediately following high school, Gordon jumped head-first into the automotive field. Throughout the past 10+ years, Jeremy has been focused on truck upfits, wheels and tires. With more than 20 years in sales and installation of auto accessories, between big box, wholesale distribution, privately owned brick and mortar and eCommerce sales, he proves to have a well-versed background in the industry.

 “We couldn’t be happier to welcome Jeremy Gordon to the R&R team,” said Chuck Lenhart, COO, RRMCI. “Jeremy’s industry experience and the passion for all things automotive, makes him a perfect fit for the job.”

“I am honored to have the opportunity to work with this outstanding group and its elite team of clients,” stated Jeremy Gordon, RRMCI.

Gordon joins RRMCI’s roster of sales and marketing representatives along with executives, directors, and eCommerce specialists. The Kansas City, Missouri-based firm provides sales and marketing services for automotive aftermarket brands with a service area covering North America. The RRMCI team has received numerous industry awards for their work, including six SEMA Representative of the Year Awards.

GEN-Y Hitch Partners with R&R Marketing Consultants Throughout North American Territories

KANSAS CITY, MO (May 10, 2022) – R&R Marketing Consultants Inc. (RRMCI) has been chosen by GEN-Y Hitch to provide sales and marketing services throughout the United States and Canada, the firm announced today. RRMCI will represent GEN-Y Hitch’s entire lineup including the MEGA-DUTY, The BOSS, Aluminum Loading Ramps, accessories and more.

“R&R Marketing Consultants prides itself on partnering with clients whom we believe to be the very best at what they do, and GEN-Y is that perfect partner,” stated Chuck Lenhart, COO, RRMCI. “GEN-Y strives to build the very best product possible and whose innovations are now setting the high-bar standard in towing safety, reliability and job site dependability. We are extremely excited to help GEN-Y to the next level and beyond.”

Since 2011, GEN-Y Hitch has been bringing value and safety to the towing/hauling industry. Carl Borkholder, Founder and Co-Owner, started with a design that had an adjustable tri-ball/pintle combination hitch which allowed a truck to tow multiple trailers, that is when the MEGA-DUTY was born. A few years later the TORSION-FLEX products were developed and added to GEN-Y’s product offering. The growth and demand of GEN-Y’s hitches has only led to more towing/hauling solutions offered by the company. GEN-Y Hitch continues to grow in Nappanee, Indiana where their products are designed and built, making them 100% manufactured in the United States of America.

“GEN-Y Hitch is excited to announce our partnership with R&R Marketing,” said Jason Helmuth, Sales Manager, GEN-Y Hitch. “Through months of research, we believe that R&R is the best fit in the industry to help us develop new key marketing avenues and to grow our current customer base. Their reputation in the industry is that of working hard and getting the job done.”

GEN-Y Hitch is the latest brand to retain the sales and marketing services of R&R Marketing Consultants Inc. The Kansas City-based firm has earned six SEMA Representative of the Year Awards for their work in the automotive aftermarket.

R&R Marketing Welcomes John Keller as Sales and Marketing Representative

KANSAS CITY, MO (April 14, 2022) – R&R Marketing Consultants, Inc., a leader in professional sales and marketing representation in the automotive aftermarket, is pleased to announce the recent hire of John Keller as Sales and Marketing Representative. Keller will join the RRMCI West Coast Sales Team.

Keller’s passion for the industry and all things mechanical started at an early age. John grew up at his family-owned tow company in the San Francisco Bay area where he, his father and uncle built race cars in their spare time which eventually led to John racing in the oval. Keller officially began his career in the aftermarket when he took a position with Good Guys Rod and Customs in 2009. Twelve years later, John moved to Arizona where he worked as a sales manager for an aftermarket billet company. Keller joins the RRMCI Team with over a decade of experience. 

“We are excited to welcome John Keller to the R&R Marketing Consultants Team,” said Chuck Lenhart, COO, RRMCI. “John brings a diverse background of experience in the automotive aftermarket. Like everyone here, John is a gearhead and loves to talk parts, we think he is a great fit for the job.”

“I am very fortunate to have the opportunity to be a part of the R&R Marketing Team,” stated John Keller, RRMCI. “I look forward to utilizing my industry knowledge and passion to assist the company into new markets while continuing to deliver a high level of customer service to our customers.”

Keller joins RRMCI’s roster of sales and marketing representatives along with executives, directors, and eCommerce specialists. The Kansas City, Missouri-based firm provides sales and marketing services for automotive aftermarket brands with a service area covering North America. The RRMCI team has received numerous industry awards for their work, including six SEMA Representative of the Year Awards.

R&R Marketing is proud to partner with Klean Freak in nationwide promotions

KANSAS CITY, MO (March 22, 2022) – Three years ago, Klean Freak began with a simple idea when founder Tim Goalen envisioned the concept of an on-the-go body wipe much more sophisticated than your average moistened towelette. As a world traveler, Tim quickly realized that he was finding himself in a plethora of dirty scenarios. With his idea, Tim and a team of scientists produced the “best of the best” body wipe on the market today. The company, Klean Freak, has chosen R&R Marketing Consultants, Inc. (RRMCI) to promote its products across North America. 

“Not often does a product come along that has a potential sale to every human on the planet,” stated Chuck Lenhart, COO, RRMCI. “The R&R team is extremely excited to help tell the world just how great the Klean Freak personal body wipe product line is. The partnership between RRMCI and Klean Freak could not be better as we all work hard and play hard, and Klean Freak is there to make us look and smell as good as new.”

Klean Freak’s body wipes were designed with “dirty” in mind. The 11 x 11 inch individually wrapped wipe is antibacterial, 100% biodegradable, beneficial to your skin and FDA approved. The honeycomb textured wipe comes in multiple scents including Tea-Tree, Coconut and a scent-free option all while being completely alcohol free.

“We here at Klean Freak are excited to be working with R&R Marketing,” said Tim Goalen, CEO, Klean Freak. “Already, they have showed great potential and an attitude of getting things done. That coincides greatly with our same mentality, and we look forward to bringing the Klean Freak product to many great future customers."

Klean Freak is now one of many companies RRMCI helps sell and market their products and services to aftermarket consumers and retailers throughout North America. RRMCI services include market strategy and planning, sales calls, prospecting, consulting and more.

R&R Marketing Consultants distribution partner Meyer Distributing now stocking VMP Performance

KANSAS CITY, MO (March 17, 2022) – R&R Marketing Consultants, Inc. (RRMCI), a leader in professional sales and marketing representation in the automotive aftermarket, is pleased to announce a new distribution partnership between Meyer Distributing and VMP Performance.

Meyer Distributing, recognized as a leader in automotive products marketing and distribution, is now a full stocking WD for VMP Performance products. They service the entire United States through their eighty-two locations, providing top-notch customer service, quick delivery and profitability to their customers. VMP Performance is one of more than seven-hundred quality brands stocked and distributed by Meyer Distributing.

VMP Performance is an innovative company that focuses on research, development, and manufacturing of high-performance aftermarket upgrades for automotive enthusiasts all over the world. VMP is a one-stop source for powerful superchargers, including their all-new Odin and Loki, VMP Performance's superchargers for the 5.0 L Ford Coyote engine. VMP’s product offering also includes pulleys, heat exchangers, fuels systems and more.

Meyer Distributing has VMP Performance on the shelf and ready to ship to their customers.

For more information on Meyer Distributing and VMP Performance, please visit: meyerdistributing.com and vmpperformance.com

R&R Marketing expands coverage with Canton Racing Products

KANSAS CITY, MO (March 15, 2022) – Canton Racing Products, an aftermarket manufacturer specializing in high-quality American made performance engine parts and accessories has just announced the expansion of territory covered by R&R Marketing Consultants, Inc. (RRMCI). RRMCI will now cover North America for Canton Racing Products sales, marketing and promotions.

“We at RRMCI could not be happier to continue our growth with such a storied brand as Canton Racing,” said Chuck Lenhart, COO, RRMCI. “We have enjoyed an excellent partnership with Canton Racing for over 10 years and we are excited for another 10 years and beyond.”

Since 1981, Canton’s products have been designed to solve engine oil and cooling problems while improving your engines oil pressure, oil temperature and coolant system. The North Branford, Connecticut company specializes in high performance oil pains, oil system accessories and engine products. 

“Our Canton team is excited to be expanding our relationship with R&R Marketing Consultants,” stated Mike Zeranski, President, Canton Racing Products. “Working with R&R for many years we know their support and service to the high-performance dealer is first-rate and we are looking forward to working even closer with them to support our customers.”

RRMCI has represented Canton for over a decade, selling and marketing their products and services to aftermarket consumers and retailers throughout the western United States and Canada. R&R Marketing is eager to continue the growth of Canton Racing Products across North America.

LTA Manufacturing Retains Marketing, Sales Services of R&R Marketing Consultants for Mountain Top Products

KANSAS CITY, MO (July 13, 2021) – LTA Manufacturing, manufacturer of truck caps, tonneau covers, cargo management solutions and more, announced today a new partnership with R&R Marketing Consultants Inc. (RRMCI). RRMCI will work with LTA Manufacturing and the Mountain Top brand in several national marketing and sales initiatives in the automotive aftermarket. 

“We are very excited by the opportunity to work with the LTA Manufacturing Team to launch the Mountain Top brand,” said Rich Butler, CEO, RRMCI. “LTA brings exceptional innovation, quality and value to the marketplace resulting in great value for the consumer and excellent opportunities for the distribution chain.” 

Mountain Top, distributed exclusively in North America by LTA Manufacturing is an industry leader in retractable tonneau covers and truck bed accessories. Mountain Top designs and develops genuine products globally with distributors in North America, Europe, Asia and Australia. In North America, Mountain Top has launched the new EVO-M series of all-aluminum retractable tonneau covers. The EVO-M line is designed with quality in mind from initial design to water management, security, accessory tracks, load capacity and more. Currently, the EVO-M line from Mountain Top is offering retractable bed covers for top selling trucks like the Ford F-150, Chevy Silverado/GMC Sierra, Dodge Ram and Toyota Tundra.

"We are truly excited for this new partnership between LTA Manufacturing and R&R Marketing. The R&R Marketing team brings decades of experience and knowledge in the automotive aftermarket that is crucial in our launch of the new Mountain Top brand of retractable bed covers. I have no doubt that with the entire R&R team behind us, the Mountain Top EVO-M will become the number one choice in retractable covers," stated LTA Manufacturing Vice President of Marketing, Jennifer Collins. 

With this new partnership, Mountain Top joins a list of premier automotive aftermarket brands represented by R&R Marketing Consultants Inc. The Kansas City-based firm provides a variety of business services, including prospecting, market strategy and planning, sales calls and pipeline inventory management.

RRMCI to Represent McGard Through Western United States and Canadian Territories

KANSAS CITY, MO (June 22, 2021) – McGard, a leading manufacturer of high-quality security products, wheel locks and chrome plated lug nuts will now work with R&R Marketing Consultants Inc. (RRMCI) for North American sales and marketing representation, the firm announced today. RRMCI will represent McGard throughout the Western United States and Canada.

“RRMCI is pleased to be partnering with an industry icon company like McGard,” said Chuck Lenhart, COO, RRMCI. “Their nothing-but-the-best approach has served them well for many years and we could not be more excited to help them take that philosophy to the next level.”

McGard prides themselves in knowing that they are an American manufacturer, meaning that all their products have been invented, designed, engineered and manufactured at their headquarters and factory located in Orchard Park, New York. McGard’s customers include some of the finest North American, Japanese and European automotive manufacturers, aftermarket distributors and mass retailers, as well as government agencies, the military, municipalities and the fuel industry. Consistent high-quality products that ensure the greatest value to the customer has been the foundation of McGard’s business since 1963.

“We are very excited to partner with R&R for the Western United States and Canadian territory,” stated Logan Howard, Regional Sales Manager and Serena Duminuco, Automotive Aftermarket Sales Manager at McGard. “We are confident that R&R will help increase exposure, take care of McGard’s current customer base and reach a broader market in this region.” 

McGard is the latest brand to retain the sales and marketing services of R&R Marketing Consultants Inc. The Kansas City-based firm has earned six SEMA Representative of the Year Awards for their work in the automotive aftermarket. For more information on McGard’s security products, wheel locks and chrome plated lug nuts or to become a dealer, visit www.mcgard.com.

R&R Marketing Welcomes Joe Barone as E-Commerce Business Analyst

KANSAS CITY, MO (April 15, 2021) – R&R Marketing Consultants, Inc., a leader in professional sales and marketing representation in the automotive aftermarket, is pleased to announce the recent hire of Joe Barone as E-Commerce Business Analyst. Barone will join the RRMCI Technology Team.

Barone began his career in the automotive industry in 2012 as a counterman selling automotive parts in his family’s hardware store. His passion for the aftermarket quickly grew as he then moved to Grand Rapids, Michigan in 2015 to work with Auto-Wares. In 2019, Barone transitioned to the performance side of the industry where he worked at Motovicity until its acquisition by Turn 14 in 2020. Since then, Joe has been fine tuning his skills creating data for E-Commerce and ACES and PIES for manufacturers. 

“We are very excited to have Joe Barone join our RRMCI Technology Team,” said Rich Butler, CEO, RRMCI. “Barone's experience in data management and content development combined with his automotive background, will help expand the capabilities and bandwidth of our first in class team. RRMCI continues to use technology-based solutions to help our clients and customers leverage modern selling opportunities."

 
Barone’s passion for data has led to an expanding knowledge base of warehouse distribution, returns and shipping, product photography, products data (ACES and PIES) and E-Commerce.

“I am excited to join the RRMCI Team,” said Barone. “I am looking forward to all the great things we can accomplish together.”

 
Barone joins RRMCI’s roster of over 15 employees, including executives, consultants, sales and marketing representatives and specialists. The Kansas City, Missouri-based firm provides sales and marketing services for automotive aftermarket brands with a service area covering North America. The RRMCI team has received numerous industry awards for their work, including six SEMA Representative of the Year Awards.

RRMCI to Represent Red Line Synthetic Oil Through North American Marketing and Sales Promotions

KANSAS CITY, MO (January 14, 2021) – Red Line Synthetic Oil, a leading supplier of synthetic lubricants and additives will now work with R&R Marketing Consultants Inc. (RRMCI) for North American sales and marketing representation, the firm announced today. RRMCI will represent Red Line Oil’s entire lubricant line-up including motor oils, gear oils, assembly lubes, fuel additives and their popular WaterWetter cooling additive.

“We could not be more excited about our partnership with Red Line Synthetic Oil,” said Chuck Lenhart, COO, RRMCI. “Both companies were founded in 1979 and have been striving for the highest level of excellence ever since. Today we started working to firmly plant Red Line Synthetic Oil products at the top of the automotive aftermarket segment and beyond!”

Based in Benicia, California, Red Line Oil has leveraged its cutting-edge technology and experience within key markets to fuel the growth of its product lines and its customers' businesses. The enthusiast based and professionally managed company was founded in 1979 as a manufacturer of lubricants for the racing industry. Today, the company’s business portfolio includes more than 100 quality products for automotive, motorcycle, marine and industrial markets.

“Red Line Synthetic Oil is proud to announce our partnership with R&R Marketing. This is a partnership of two premium brands, working together to best serve the installed, racing and performance industries,” said Justin Johnson, Director of Red Line Synthetic Oil. “Red Line is excited to work with R&R Marketing to provide our industry with leading products, proprietary technology and performance solutions to all automotive & performance industry platforms.”

Red Line Oil is the latest company to sign on with R&R Marketing Consultants Inc, a marketing and sales firm specializing in the automotive, powersports and marine aftermarkets. The Kansas City-based firm provides a variety of business services, including prospecting, market strategy & planning, sales calls and pipeline inventory management.